From 2023, the Swedish Nature Conservation Society will discontinue the Good Environmental Choice Textile labeling area. While our products produced in 2022 in Pakistan were marked under The Swedish Nature Conservation Society, we still remain in good standing in meeting its stringent criteria. But from 2023, our products will no longer be labeled with Good Environmental Choice.

Being a third-party label ensures that it is independent, unbiased and not linked to either buyer or seller. Companies and products cannot bear influence on the label.

The Good Environmental Choice label is based on best environmental standards with transparent and stringent requirements.